Renault Group reports continued increase
By Jamie White – Head of Communications
The Renault Group is celebrating after the company’s share in the UK continued to grow for an unprecedented fifteenth consecutive month in July.
Renault is continuing to outperform the UK market with a year-on-year increase of 50.6 per cent in July and a 64 per cent year-to-date figure, with 61,007 vehicles delivered across the Renault car, van and Dacia ranges – nearly three months ahead of the same volume in 2013.
For Renault cars alone, the sales of 4,088 cars in the month of July brings the total for 2014 so far to 36,152 cars – an increase of 61.7 per cent over the same period last year. Retail market share currently stands at 2.56 per cent year-to-date – up 41.5 per cent compared to last year.
The New Clio hatchback and Captur B-segment crossover were the two best-selling Renault models accounting for 15,739 and 11,199 sales year-to-date respectively.
Renault vans followed passenger cars in July, outperforming the market with a growth of 46.6 per cent in the month and 1,276 vehicles registered. Year-to-date sales stand at 10,475 vehicles with a market share of 5.66 per cent – up 60.5 per cent from the same period in 2013.
Dacia represented the largest market share growth within the Group – up 73.3 per cent year-to-date with 14,380 ‘shockingly affordable’ new vehicles being sold compared to 8,297 for the same period in 2013.
Ken Ramirez, Managing Director, Renault UK, said: “The outstanding Group growth results, fuelled by the success of the new Clio and Captur crossover for Renault and the clear value of the Dacia line-up, definitively signal the confidence in the franchise’s sustainable growth plan. These figures reflect the concerted strategy across the brands and our dealer network, aligned under our GO5+ mid-term-plan objectives.
“With fantastic new products like All-New Renault Trafic, and from this September All-New Renault Twingo – we’re confident the Renault Group will continue its sustainable growth in the coming months and years, consistent with our GO5+ mid-term-plan ambition.”
Mystery Shopping and Performance Improvement company, Douglas Stafford, has been working with Renault UK for more than 10 years, providing the manufacturer with tailored and bespoke nationwide mystery shopping programmes to include Telephone Mystery Shopping, Email Mystery Shopping and Video Mystery Shopping.
