By Jamie White – Head of Communications
Honda has announced a wide range of concepts, production cars and motorcycles that it will present at the 44th Tokyo Motor Show.
Covering the largest floor area of any single brand at the show, Honda’s stand highlights the diversity of its current product line-up and includes innovative mobility solutions designed to improve the day-to-day lives of Honda’s customers.
Highlights will include the first chance to see its all-new fuel cell vehicle, provisionally called the FCV, the all-new NSX hybrid supercar and a range of racing machines from a range of international race series.
Honda’s original technologies have made the tentatively-named FCV, the world’s first production model of a fuel-cell powered saloon to house the entire fuel-cell powertrain in the space normally occupied by the engine and transmission.
Following strong sales in Europe this summer, the all-new Civic Type R will make its Japanese debut at the show. Produced at the Honda UK manufacturing plant in Swindon, sales in Japan of the all-new Civic Type R will commence later this year.
Honda will also be displaying the all-new S660 open-top sports mini-vehicle. The S660, which is sold exclusively in Japan, has been designed to deliver the same excitement as a fully-fledged sports car in a compact and efficient package.
Honda will also be exhibiting several concept models, including Honda Project 2&4 powered by RC213V, which made its global debut at the Frankfurt Motor Show in September. Designed to deliver an immersive driving environment, Honda Project 2&4 utilises Honda’s experience to provide the freedom of a motorcycle and the manoeuvrability of a car.
Other concepts on display that address the challenge of future mobility are Honda’s WANDER STAND and WANDER WALKER.
Philip Crossman, Managing Director at Honda UK, commented: “The Tokyo Motor Show is the Honda brand’s home turf and we can expect to see some fantastic products on the biggest stand in the show.”
The show takes place between October 30th and November 8th.
Mystery shopping and performance improvement company, Douglas Stafford, provides Honda UK with a bespoke nationwide mystery shopping, customer experience and performance coaching programme.